The Numbers

by Xenos , Shores of Time, Wednesday, February 27, 2013, 14:33 (4076 days ago) @ Cody Miller
edited by Xenos, Wednesday, February 27, 2013, 14:41

You've actually got it backwards, doing a search on Google, it's 75%-85% of consoles ARE connected to the Internet. Here's an example article:

http://www.penny-arcade.com/report/editorial-article/the-all-digital-console-is-a-myth-despite-steam-box-and-discless...

Also, they have done research I am sure. Pure speculation, but I bet that the majority of people that don't connect their consoles to the Internet do not buy that many games for it, especially games like Halo, CoD, or Destiny.

Edit: I believe I found the statistic you were thinking of, only ~30% of households own a console connected to the Internet but that is out of all households, not just households with consoles.

Here's another article that talks about it:
http://www.ecommercetimes.com/story/75140.html

Specifically:

Today, approximately 40 percent of all U.S. broadband households own at least one Internet-connected device, with game consoles accounting for 75 percent of these products.