DESTINY.BUNGIE.ORG

Search results for tag 'digging'

Showing results 1 - 1 of 1 matches

It's all about the Benjamins

Gamers have an odd relationship with money - there's a general feeling that games should be inspired by love, not coin. (This is, of course, not to say that most people realize that if games don't make money, they don't get made... but they still have a pretty strong reaction to design decisions that are driven by green.) Bad news, then, comes by way of Destructoid, who noticed a tweet from superannuation (a Kotaku columnist) that points out that Ryan Wener, a Senior Director for Product Management for Activision, lists 'monetization modeling' as one of his recent tasks associated with his marketing activities for Destiny on his Linked-In profile. Microtransactions? Maybe. (He could just mean that it's his job to figure out where the cash is coming from - "we'll build buzz via the internet so that we can sell the game to lots of people, then offer DLC every 3 months" is, after all, a monetization model.)

Back to main news page