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Likely closer to when we buy it, ya know when we pay for it

by Ragashingo ⌂, Official DBO Cryptarch, Saturday, May 25, 2013, 00:46 (4199 days ago) @ narcogen

Well... If the proper marketing for a movie is watching a trailer and the correct marketing for a book is reading a sample then the proper marketing for a game would be playing a demo. In engine / out of engine trailers shouldn't even play a part of game marketing if we're sticking to the promotion that give the best sense of a game.

But then books have radio and tv ads which don't let you read the book. Movies have actor interviews and interactive websites that show other things than what's in the movie. Why shouldn't games also use alternate forms of promotion as long as they have a demo to give the true feel of the game?


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